Afterpay Day Merchant FAQs
I’ve submitted my offer but haven’t received any confirmation?
If you have submitted your offer via the electronic submission form by Thursday, March 10 at 5:00pm PST, your offer will be displayed on the Shop Directory when Afterpay Day goes live on Thursday, March 17th at 12:00am PST.
Should you need to change your offer before this time, simply re-submit your offer again before Thursday, March 10 at 5:00pm PST and we will display your most recent submission.
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I’ve missed the cut-off for submissions, can I still submit my offer for Afterpay Day?
Unfortunately, we aren’t able to accommodate offer submissions once the submission form has closed on Thursday, March 10 at 5:00pm PST.
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I have submitted an offer for Afterpay Day, but I want to change it.
If you would like to change your offer for Afterpay Day, you need to do so by Thursday, March 10 at 5:00pm PST. Simply enter your new offer via the submission form and we will upload your most recent submission.
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I didn’t include the recommended ‘AFTERPAYDAY’ official code in my offer.
We strongly recommend using branded copy like AFTERPAY or AFTERPAYDAY in your offer code to maximize the event momentum, however this isn’t mandatory to participate.
You can always re-submit your offer by Thursday, March 10 at 5:00pm PST via the submission form to include a mention of the event in your offer code.
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Do I need to keep my offer live for the entire four-day event?
In the submission form you may select which of the four dates (March 17, 18, 19, 20) you would like your offer to be shown. Please note all Afterpay Day creative must be removed by Sunday, March 20 at 11:59pm PST.
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What steps can I take to ensure I’m promoting the sale to my customers?
We recommend making the most of Afterpay’s marketing. We’re building hype in the lead up to Afterpay Day with a variety of media that will include displays, digital ads, social media, and so much more. Make the most of it by telling your customers you’re participating! The more customers that hear about your participation in Afterpay Day, the more the campaign will resonate with them.
Use the asset kit we have provided across your website, emails, and social media. Join the trend and use our hashtag #AFTERPAYDAY
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Can I have my offer in both the US and Canada even if I only offer Afterpay in one country?
You can only have your offer displayed on both the US and Canada if you are registered for Afterpay Cross Border Trade or you have both a US and Canada Afterpay account.
You can always reach out to us here to set up your account to support cross-border transactions.
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How do I submit my offer if I have multiple brands?
If you have multiple businesses live on the Afterpay Shop Directory, you’ll need to submit an offer form for each business! Just ensure you enter the correct Merchant ID during each submission.
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What time is does Afterpay Day start?
The event begins on Thursday, March 17 at 12:00am PST and ends on Sunday, March 20th at 11:59pm PST.
All offers are under embargo until Thursday, March 17 at 12:00am PST.
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Where can I use the campaign creative?
We have designed a number of assets for you to advertise the Afterpay Day campaign on your platforms including website, social media, and customer emails.
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Why is my offer under embargo?
All offers are under embargo until Thursday, March 17 at 12:00am PST. Please do not launch offers prior to this time.
Why? Our customers love that Afterpay Day curates all the best offers in one place, at one time. All of our communications and marketing support will be encouraging them to begin shopping for Afterpay Day offers on March 17.
