Now’s a good time to start planning your promotions for Afterpay Day, our two-day global event featuring the most amazing offers and sales from our network of retail partners.
Why should you get excited about Afterpay Day?
Retailers who participated in our last Afterpay Day event saw a 41% average GMV growth, with some skewing upwards of 500+% growth.
A few things to note about Afterpay Day as you strategize your promotion:
Offers of 20% or more are recommended in order to drive the best conversion.
We encourage the use of promo code “AFTERPAYDAY” to reinforce the campaign and global event.
Promo details need to be locked in and sent to Afterpay by February 28, 2020.
Retailers must be live by February 10, 2020 in order to participate.
Retailers must have assets live in Afterpay’s Shop Directory to participate in Afterpay Day.
We want this event to be a SURPRISE for our shoppers. Please do not share details until we go live on March 19, 2020.
We’ll be sharing more information about promotion submissions, deadlines for submitting offers, creative assets for your brand to leverage, and so much more in the coming weeks. Please watch this space—and your inbox!
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