Clean makeup made for you

High standards. Long wear. Inclusive shades. Exa is redefining what clean beauty can be—and who it’s made for.

Shop now

Clean makeup made for you

High standards. Long wear. Inclusive shades. Exa is redefining what clean beauty can be—and who it’s made for.

Shop now

New Arrivals

Amplify your makeup routine.

Explore Exa’s latest launches and discover what’s new.

Shop all
All Over Buffing Brush

All Over Buffing Brush

$22
$22
All Out Perfecting Brush

All Out Perfecting Brush

$18
$18
078 (fair with red undertones)

High Fidelity Brightening Concealer Stick

$28
$28
shop concealers
Your complexion, powered up Your complexion, powered up

Introducing High Fidelity Brightening Concealer Stick—a makeup-bag essential that covers, corrects, and sculpts.

shop now
shop concealers
Your complexion, powered up Your complexion, powered up

Introducing High Fidelity Brightening Concealer Stick—a makeup-bag essential that covers, corrects, and sculpts.

shop now

All Smiles Bare Lip Liner

Flexible shades of nude to amplify your lips.

Shop now

Ace your base

Meet our high-performance complexion perfectors.

shop face

Everyday glam
made clean

Sparkling pigments and longer, fuller lashes this way.

shop now
tools & accessories
Tools and accessories Tools and accessories

Discover our range of sustainably-designed makeup tools.

shop now
tools & accessories
Tools and accessories Tools and accessories

Discover our range of sustainably-designed makeup tools.

shop now

Shop the look

Get inspired

BFF (foil finish metallic rose gold)
Exa

Light Show Color Melt Multi-Use Pigment

$22
$22
ten18 Lash Amplifying Mascara
Exa

ten18 Lash Amplifying Mascara

$24
$24
078 (fair with red undertones)
Exa

High Fidelity Brightening Concealer Stick

$28
$28
Lover (sheer raspberry)
Exa

All Smiles Universal Glow Lip Oil

$15
$15
Light Show Color Melt Multi-Use Pigment
$22
ten18 Lash Amplifying Mascara
$24
High Fidelity Brightening Concealer Stick
$28
All Smiles Universal Glow Lip Oil
$15
078 (fair with red undertones)

High Fidelity Brightening Concealer Stick

$28
$28
Alex 260 (medium deep with golden undertones)

High Fidelity Foundation

$38
$38
Peach (balances dark spots on medium to light skin tones)

High Fidelity Balancing Color Corrector

$27
$27
All Over Buffing Brush

All Over Buffing Brush

$22
$22
All Out Perfecting Brush

All Out Perfecting Brush

$18
$18
All In Essential Brush Set

All In Essential Brush Set

$49
$49
ten18 Lash Amplifying Mascara

ten18 Lash Amplifying Mascara

$24
$24
Splash Zone Oil-Free Hydrating Primer

Splash Zone Oil-Free Hydrating Primer

$34
$34
Jump Start Smoothing Primer

Jump Start Smoothing Primer

$34
$34
Bare Your Joy

All Smiles Bare Lip Liner

$16
$16
All In Glow Prep + Set Duo

All In Glow Prep + Set Duo

$45
$45
All In Complexion Sponge

All In Complexion Sponge

$14
$14
Dual Shield Set + Glow Mist

Dual Shield Set + Glow Mist

$28
$28
All In Dual Pencil Sharpener

All In Dual Pencil Sharpener

$12
$12
All In Essential Makeup Bag

All In Essential Makeup Bag

$30
$30
Lover (sheer raspberry)

All Smiles Universal Glow Lip Oil

$15
$15
BFF (foil finish metallic rose gold)

Light Show Color Melt Multi-Use Pigment

$22
$22

Bestsellers

Top rated clean beauty.

Create your best looks with our most popular formulas.

Shop all
Lover (sheer raspberry)

All Smiles Universal Glow Lip Oil

$15
$15
Peach (balances dark spots on medium to light skin tones)

High Fidelity Balancing Color Corrector

$27
$27
Alex 260 (medium deep with golden undertones)

High Fidelity Foundation

$38
$38
ten18 Lash Amplifying Mascara

ten18 Lash Amplifying Mascara

$24
$24
Jump Start Smoothing Primer

Jump Start Smoothing Primer

$34
$34