Marketing
resources
Here you’ll find everything you need to make the most of our partnership!
Brand guidelines
Here is a rundown of some of the most important Afterpay brand elements and how to use them.
Want to view all our partner brand guidelines? Click here.
Logo Dos & Don'ts
Adding our logo to your marketing assets is a great way to let customers know that you offer Afterpay. But there are a few simple rules you need to follow to ensure you’re using it right and to maximum effect.
Don’t alter the logo pill shape.
Don’t misuse our secondary logo.
Don’t use incorrect colour pairings.
Minimum size.
It’s important that our logo is always visible even in the smallest of applications. Use the minimum sizes below for digital and print applications of the Afterpay Logo and badge.
Designer tip:
When downloading an asset with transparency/blank space, simply add it as an overlay on your brand image using an image editing program such as Canva or Adobe Photoshop.