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Afterpay Landing Page

Email assets

Email is another great way to let customers know you offer Afterpay.

We’ve designed a suite of email assets and copy templates that can be used to let your customers know you now offer Afterpay, send reminders to complete their purchases, promote your special offers, and announce that Afterpay is available for international shoppers.

Download email assets

Drive checkout conversions with Afterpay

Reduce cart abandonment and promote with Afterpay

Boost sales with assets designed for your industry

Launch Afterpay online, in-store and internationally

Let your customers know you now offer Afterpay by sending them an email. Make sure you highlight the benefits of being able to buy now and pay in 4 interest-free instalments.

Email copy - Launch Afterpay online and in-store

SUBJECT LINE: Yay! You can now Afterpay with <Brand name>.

HEADLINE: Say hello to a better way to pay.

COPY:

Dear <Firstname>

We’re super excited to let you know that you can now check out with Afterpay whenever you shop with us <in-store and online>. That means you can get what you love now, and spread your payments over 6 weeks.*

SUBHEADING:

How it works.

Buy now and pay it in 4 interest-free instalments over 6 weeks.*

No fees when you pay on time.

Get reminders and set limits.

BUTTON:

Shop now

*Afterpay late fees, eligibility criteria and terms & conditions apply. Visit afterpay.com for full terms.

Email copy - Launch Afterpay for international shoppers

SUBJECT LINE: We just opened a new store - everywhere.

HEADLINE: Shop with us no matter where you are.

COPY:

Dear <Firstname>

We’ve just opened our doors to international shoppers. So, now you can check out with us using your Afterpay account and pay in your local currency.

SUBHEADING:

How Afterpay works.

1. Check out with us using your Afterpay account.

2. Pay in your local currency.

3. Shop now, pay it in 4 interest-free instalments over 6 weeks.*

BUTTON:

Shop now

*Afterpay late fees, eligibility criteria and terms & conditions apply. Visit afterpay.com for full terms.

SUBJECT LINE: We just opened a new store - everywhere.

HEADLINE: Shop with us no matter where you are.

COPY: Dear <Firstname>

We’ve just opened our doors to international shoppers. So, now you can check out with us using your Afterpay account and pay in your local currency.

SUBHEADING: How Afterpay works.

1. Check out with us using your Afterpay account.

2. Pay in your local currency.

3. Shop now, pay it in 4 interest-free instalments over 6 weeks.*

BUTTON: Shop now

*Afterpay late fees, eligibility criteria and terms & conditions apply. Visit afterpay.com for full terms.

Email assets

We’ve designed a suite of email banners and tiles that you can download and add to your email. There are mint, black and white versions of each asset featuring different messaging options for you to choose from.

Launch Afterpay online.

Email assets.

Email assets - Launch Afterpay online.

Download

Launch Afterpay in-store.

Email assets.

Email assets - Launch Afterpay in-store.

Download

Launch Afterpay online and in-store.

Email assets.

Email assets - Launch Afterpay online and in-store.

Download

Let customers know they can pay in four.

Email assets.

Email assets - Let customers know they can pay it in four.

Download

Download email assets

Vertical assets

Reduce cart abandonment

Australia

Late fees, eligibility criteria and T&Cs apply. Afterpay Australia Pty Ltd Australian Credit Licence 527911.

Afterpay acknowledges the Australian Aboriginal and Torres Strait Islander peoples as the traditional custodians of the land, sea and waters where we live, meet and work. We pay our respects to their Elders past and present. Always was, always will be, Aboriginal Land.