Let's get social! New merchant assets available!

By now, most small business owners understand the opportunity of social media.

Whether you're using social media to attract new customers, promote offers and sales, or build your brand, having a strong social media presence can be pretty powerful.

Combine that power with the size of Afterpay’s audience (3.6 million active customers across Australia and New Zealand*... and counting) and you've got a pretty big reason to start promoting your small biz on socials.

We want to help you promote your business and attract customers who are looking for merchants that offer Afterpay. But we know how busy you are! So we've created some easy-to-use social templates that you can utilise across Instagram and Facebook posts to grow your sales.

Frames

Let's start with frames! You can use these to incorporate your own images, and even add your own copy! For example, if you're having a weekend sale, add a visual of your best product behind the frame and some exciting copy about your sale up front. Here are some examples of how you can use the frame templates...

Stickers

Got your own social styles down-pat, but want to add some Afterpay messaging in there to attract customers? Utilise our social stickers to sit above any of your existing social tiles. We've included some examples below...

Etched

If you need something simple that can suit any brand or style, then our new etched templates are for you. These are essentially backgrounds so you can add anything you like, whether that's copy, logos or imagery. We've intentionally kept these plain so you can make the best use of them. Here are some great examples of how you can use the etched assets...

All references to any registered trademarks are the property of their respective owners. All example images included are mockups and are not representative of the brand included. All examples and information provided is for educational purposes only.


*Source: Afterpay FY21 presentation, August 2021

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Written by
Sarah Kelly
Sarah Kelly is a Senior B2B Marketing Manager at Afterpay, creating business-facing content around growth strategies, tips and the latest updates - all to support the Afterpay merchant community.
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