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24 ways to improve SEO ranking for retailers – and get more customers
Smart tips to improve SEO rankings for retailers and small businesses.

Real retailers reveal how to win at Afterpay Day

Discover tactics and tips to promote Afterpay Day which boost awareness and drive sales.

Small business sustainability: 22 sustainability tips

Want to improve your brand's environmental credentials?

Small Business Guides

In-depth tools & tips to help you grow your business.

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Meet Gen Z & Millennials

Learn more about this important consumer.

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SEO Tips

Improve your SEO ranking and drive sales.

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Social Media Tips

Supercharge your sales with social media.

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Make it your way

Meet the entrepreneurs building businesses their way, with Afterpay.

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Make it meaningful.

Natalie Fitch never set out to start a business. But today she oversees a successful - and sustainable - jewellery brand.

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Make it meaningful.

Make it empowering.

Make it vintage.

Make it accessible.

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My first year in business: Ginger & Smart

My first year in business: Pete Winkle

My first year in business: Richard Kuipers

My first year in business: Ginger & Smart

Genevieve and Alex Smart of fashion brand Ginger & Smart relive their early years, and reflect on how they built their business.