Make it your way

Behind every small business there’s a bold, unique vision. Meet the entrepreneurs building businesses their way, with Afterpay.

Every small business is unique. Some businesses set out to create a new product or service. Others want to help shape a better world or create a meaningful connection with their customers.

Whatever your dream, whatever your industry, whatever your definition of success, Afterpay is here to help you grow your business and carve your own path.

Make it your way, with Afterpay.

Make it meaningful.

Natalie Marie Fitch never set out to start a business. But today she oversees a successful - and sustainable - jewellery brand.

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Discover why Natalie Marie Jewellery partners with Afterpay

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Afterpay has really helped our younger customers.

- Natalie Fitch

Make it empowering.

Rumbie Mutsiwa couldn't find a salon that catered to curly and textured hair. So she launched one herself.

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uplift in sales from Afterpay Day

Find out how Rumbie & Co drives more sales with Afterpay

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Afterpay is brilliant. It’s just genius.

- Rumbie Mutsiwa

Make it vintage.

Ben Randall launched Restated Vintage from his bedroom. Three years later it employs 12 staff and turns over millions.

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referrals from Afterpay Shop Directory

Our sales doubled when we signed up to Afterpay.

- Ben Randall, Restated Vintage

Learn how Restated Vintage reaches more customers with Afterpay

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Make it accessible.

Matt Skerritt is passionate about offering stylish adaptive fashion for every body. 

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We’ve used Afterpay from the beginning.

- Matt Skerritt, EveryHuman

Find out why EveryHuman loves Afterpay

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Make it fun.

When Danielle Nagel launched Dazey LA she was determined to build a business that matched her values - and her maximalist, joyful aesthetic.

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increase in average order value

Discover how Dazey LA drives more sales with Afterpay

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Afterpay is a game changer for small businesses.

- Danielle Nagel, Dazey LA

Make it artistic.

The founders of homeware brand Poketo aim to bring colour and joy to their customers.

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referrals from Afterpay’s Shop Directory since 2019

Learn how Afterpay drives customers to Poketo

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Afterpay is great for cashflow.

- Ted Vadakan and Angie Myung, Poketo

Make it inclusive.

Meet the young entrepreneur winning over Gen Z beauty lovers with chronic skin conditions.

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Afterpay is super important for brands aimed at Gen Z and Millennials.

- Olamide Olowe, Topicals

Discovery why Topicals loves Afterpay

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Make it sculptural.

Hollywood's favourite hatmaker Gladys Tamez is dedicated to preserving traditional techniques.

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Afterpay has been really good for my business.

- Gladys Tamez, Gladys Tamez Millinery

Learn why Gladys Tamez Millinery partners with Afterpay

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